Agenda

Please note that all times listed are CDT.

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7:45 am

7:45 am

NETWORKING BREAKFAST:
BUILD COMMUNITY CONTACTS

8:45 am

8:45 am

OPENING COMMENTS FROM YOUR HOST

9:00 am

9:00 am

C-SUITE PANEL: FINANCIAL SERVICES IN 2035

Accomplish More with Less in 2023, and Beyond

9:30 am

9:30 am

CMO SKILLS

The Long and Winding Road to Becoming a CMO

10:00 am

10:00 am

INDUSTRY EXPERT: CONTENT EFFECTIVENESS

Measure Content Effectiveness with Seven Key Metrics

10:30 am

10:30 am

SPEED NETWORKING!
MAKE MEANINGFUL CONNECTIONS

11:00 am

11:00 am

EXHIBITOR LOUNGE:
VISIT BOOTHS & SOURCE EXPERTISE

11:30 am

11:30 am

CASE STUDY: HYPER-PERSONALIZATION – THE FUTURE OF FINANCE

Attract and Retain Customers by Optimizing CX and the Customer Journey

12:00 pm

12:00 pm

INDUSTRY EXPERT: BIG OPPORTUNITIES FOR SMALL BUSINESS BANKING

2023 Research: Discover What the Financial Services Small Business Owners Want (and Need) Now

12:30 pm

12:30 pm

NETWORKING LUNCH:
DELVE INTO INDUSTRY CONVERSATIONS

1:30 pm

1:30 pm

EXHIBITOR LOUNGE:
VISIT BOOTHS & WIN PRIZES

1:45 pm

1:45 pm

Track 1

PANEL: OMNI-CHANNEL EXCELLENCE

Meet the Full Spectrum of Customer Needs

1:45 pm

1:45 pm

Track 2

PANEL: DATA AND ANALYTICS OPTIMIZATION

Insights for Impact: Leverage Data to Drive Growth

2:15 pm

2:15 pm

Track 1

INDUSTRY EXPERT: CUSTOMER EXPERIENCE

Revolutionizing Banking CX and Differentiation Through Customer Centricity

2:15 pm

2:15 pm

Track 2

INDUSTRY EXPERT: COMPOSABLE MARTECH

Unleash the Value Behind a Composable Promise

2:45 pm

2:45 pm

CASE STUDY: BALANCE PURPOSE AND PROFIT

Build a Brand ‘For Good’ in the FinServ Market

3:15 pm

3:15 pm

EXHIBITOR LOUNGE:
ATTEND VENDOR DEMOS & CONSULT INDUSTRY EXPERTS

3:45 pm

3:45 pm

INDUSTRY EXPERT: DRIVING ROI GROWTH

An I for an I: Invest in Your Customers, and They Will Invest in You

4:15 pm

4:15 pm

INDUSTRY EXPERT: THE HIDDEN VALUE OF SOCIAL

Your Connections as a New Asset Class: 3 Lessons from my Journey

4:45 pm

4:45 pm

CLOSING KEYNOTE: EMPLOYEE ENGAGEMENT AND ADVOCACY

Leverage Internal Marketing as Your Financial Brand’s Secret Weapon

5:10 pm

5:10 pm

CLOSING COMMENTS FROM YOUR HOST

5:15 pm

5:15 pm

EVENING RECEPTION:
ENJOY GREAT CONVERSATION, MUSIC & NETWORKING

6:15 pm

6:15 pm

CONFERENCE DAY 1 ADJOURNS

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